Expressions of faith: Mega-church

Rev. William Watson

Rev. William Watson

There are articles written about starting a mega-church, and there is conformity in the different steps to be taken. Young ministers are flocking across the United States to attend a two or three day conference attempting to copy the latest leadership techniques and strategies to become a mega-church pastor. The first thing they do is get a logo of the cross, something that will catch the eye, and post it around the church, own fliers, the Internet, and set up a web-page. To be a mega-church one must grow membership to at lease 2000 members.

Mega-church size insulates the body from the nature pains and tensions keeping it healthy. If two families leave a small church it cannot be ignored. The church will have to face underlying issues and learn how to heal and grow. However, if those two families left a mega-church, no one would even notice. The mega-church is insulated from the naturally occurring tensions making for a healthy body—dysfunction is allowed to build up over time.

Preachers are taught to first think about themselves, and to succeed they must build a major corporation with a dedicated and loyal customer base. To do this, the preacher needs to be professional and powerful. These are watch words that will make the first year of church super-professional: accept no amateurish compromises, even if they have to spend like crazy, or cut something out. Find some great musicians, and if you can’t find them willing to do it for nothing hire them. Music has to be top notch from day one. It is the main driver for visitors to feel ‘wowed’ and to feel your church is better than theirs. Invest in a good PA system, and good lighting. Plan an initial sermon series about what God is doing in the area. Follow the basic rules of a TV series, and hint at what is to come but don’t tell them. Make sure they know that the ‘Really Big Thing that will change this corner of the World’ will be revealed later.

The mega church preacher from the beginning needs to think about revenue. Initially it isn’t a hard sell if the preacher does his job right. You’ll have a bunch of people excited about what you’ll do and they will realize it needs resources. Don’t talk about tithing or sacrificial giving. Talk about how God is going to change the world—and you the congregation, will be the people to make it happen. People don’t respond well to being begged for money.

Look for the conclusion of this commentary next week!

Contact Expressions of Faith at P.O. Box 330127, Nashville, Tenn. 37203; or e-mail <watsonwr68@gmail.com>.

My weekly prayer is for the reader of this commentary to be spiritually inspired of God. God bless!